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Wenger Manufacturing -

 

Krysten Hamby Summer Intern Social Post

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From Documentation to Connection.

 

The opportunity

 

In 2025, I created a straightforward video documenting a summer intern’s project. With little time to brainstorm or prepare,

 

I used a familiar project-footage-and-interview format.

It recorded the experience, but it felt mechanical.

I requested a second piece that year, but our production schedule did not allow it.

 

The new approach

 

For 2026, I took the lead and redesigned the concept around the person a future intern might trust most: the current summer intern. Instead of another corporate interview, I created a video that felt like Kansas State University student and Wenger summer intern Krysten Hamby’s own social-media post.

 

I wrote the script, then gave Krysten the opportunity to correct or change anything that did not reflect her actual experience. She corrected one factual detail about her degree and approved the rest. The result was polished without feeling manufactured.

 

The purpose

 

The video was designed to humanize the internship experience and connect more naturally with students considering the program during recruiting for 2027.

 

Krysten’s identity mattered to that strategy: she was both the current Wenger summer intern and a Kansas State University student speaking to students like herself.

 

The response

 

Krysten approved the message after correcting the detail about her degree. Management also approved the finished piece, and I was pleased that the final video felt personal without sacrificing accuracy or polish.

 

The lesson

 

**Authenticity does not require improvisation. It requires truthful writing, collaboration and giving the person represented control over the truth of the story.**

 

Client perspective

 

Brian Plattner, PE, identified in my saved records as Wenger’s Director of Process Technology, directed the intern’s activities and experience. He was also adjunct faculty in Kansas State University’s Grain and Food Science department.

 

That combination makes his assessment especially relevant: he understood Wenger’s technical requirements, the internship itself and the student audience the campaign needed to reach.

 

Brian credited my work with bringing “creativity and polished” balancing technical accuracy with communication viewers could consume and creating a low-stress environment that produced natural rather than canned performances.

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